Whenever I say that I take the Interactive Media Arts program at College most people would have no idea what it means and to be honest I didn’t know either before I discovered the program. I try not to give them a detailed answer and just shorten my answer by saying graphic and web design which usually leads them to think that we only focus on two things which is a big misconception. This blog is dedicated to the people who genuinely want to know what we learn and do here.
What IMA is about
While the interactive specialization of the Interactive Media Arts program consists a lot of designing, it is more than just creating things that “look good”. There are challenges to not only learn how to design but also creating a meaningful and impacting message within it. Webdesign is also not just about the design aspect of it. Accessibility and functionality are crucial aspects when it comes to coding a successful website. In addition to webdesign and graphic design, the program includes learning how to produce and edit video and audio content. In the second year we dive into 3-D animation.
What happens on a day to day basis for an IMA Student? The answer to that question is, it depends. The classes scheduled vary and so does the work we do in our classes. So far, I can summarize what type of classes we have had:
- Designing Classes such as Visual Communications, Digital design and Visual design 1 required us students to learn the adobe soft wares such as Photoshop, Illustrator, and Indesign and integrate the guidelines have learned into our designs.
- Webdesign Classes such as Networld and Web Design 1 we are taught the basics of HTML and CSS coding.
- In Digital Video we are taught how to shoot and edit videos to aesthetically pleasing standards.
- In Digital Audio we are taught how to acquire sounds and edit recordings into neat things such as radio commercials.
I hope this answers some of the confusion of what the IMA Interactive Specialization program is. Please share your thoughts in the comments and let me know if I missed any points.